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凌翼

發(fā)布日期:2024年05月09日      作者:     編輯:徐余躍     審核:     

凌翼, 男,1970生,重慶人,教授,博士畢業(yè)于以色列巴伊蘭大學(xué)(Bar-Ilan University)商學(xué)院,回國前在美國 Trident 大學(xué) Glenn R.Jones 商學(xué)院(AACSB成員)從事教學(xué)工作5年。以全英文授課方式主要面向國際留學(xué)生講授國際企業(yè)管理、國際營銷、國際談判和溝通、項(xiàng)目管理、零售學(xué)等課程。在美國擔(dān)任過石油公司顧問,在中國擔(dān)任過大型國有進(jìn)出口公司總經(jīng)理等職務(wù),在 6 大洲 24 個(gè)國家親自參與和執(zhí)行過商業(yè)項(xiàng)目,有豐富的國際經(jīng)驗(yàn)。對(duì)石油能源、化工行業(yè)、機(jī)動(dòng)車、藥品、保健食品、快消品等多行業(yè)領(lǐng)域有工作背景。在企業(yè)運(yùn)行、行政管理、法律、財(cái)務(wù)方面有較強(qiáng)綜合能力,完成過多個(gè)國際項(xiàng)目的研究培訓(xùn)咨詢工作。著有英文專著《什么是渠道演進(jìn)的影響因數(shù)——對(duì)中國的宏觀市場營銷的研究》(獨(dú)著)、《渠道的效率是由什么決定的——一些來自中國的經(jīng)驗(yàn) 》(與Eugene Jaffe 合著)。 在SSCI學(xué)刊國際商業(yè)瀏覽,亞太營銷和物流等學(xué)刊上發(fā)表論文若干,被Webofscience,sciencedirect, Emerald, Proquest, Elserier,Scopus等智庫收錄。

Ling Yi, male, born in 1970 in Chongqing, is a professor who graduated with a doctoral degree from the Business School of Bar-Ilan University in Israel. Before returning to China, he taught at Glenn R. Jones Business School (AACSB member) of Trident University in USA for 5 years. He primarily teaches international business management, international marketing, international negotiation and communication, project management, retailing, and other courses to international students in English. He has served as a consultant for an oil company in the United States and as the general manager of a large state-owned import and export company in China. He has personally participated in and executed business projects in 24 countries on six continents, demonstrating rich international experience. He has working backgrounds in various industries, including oil and energy, chemicals, motor vehicles, pharmaceuticals, health foods, and daily consumer goods. He possesses strong comprehensive abilities in business operations, administrative management, law, and finance, and has completed research, training, and consulting work for multiple international projects. He is the author of the English monograph "What Are the Influencing Factors of Channel Evolution - A Study of Macro Marketing in China" (solely authored) and "What Determines Channel Efficiency - Some Lessons from China" (co-authored with Eugene Jaffe). He has published several papers in SSCI journals such as International Business Review, Asia-Pacific Marketing and Logistics, which have been included in databases such as Web of Science, ScienceDirect, Emerald, ProQuest, Elsevier, and Scopus.

Email(電子郵箱)Professor-Yi-Ling@swpu.edu.cn

Tel(電話)+86-13541380383

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